Dare to be nasty!
Dare to
be nasty!

Relevance beats fear

Whether particularly pretty, really nasty, or just pretty nasty—the marketing keyboard has a range of promising sounds to offer. Anyone who isn’t into hackneyed mainstream chords and run-of-the-mill rhymes will find a home at PRETTY NASTY. We think differently about cultural, bold marketing. And sure, every marketing agency in the world claims that. If you dare, we’ll show you what we mean.

We turn your
brand into
culture.
Pretty Nasty Team 8 e1764093777527
Pretty Nasty Team 16

Because only those who dare can win at all

Stand out and be visible in the lives of your target groups!

And because fresh ideas often come from below, it is worthwhile for brands to continually question their own positioning and how they address their target audience. It quickly becomes clear that Jutta and Jörg are still the marketing personas, but they no longer fit the product. The result: Jutta and Jörg become Lasse and Luna, and the content strategy suddenly switches from Facebook and ZDF to TikTok and Twitch.

But because this isn’t always easy without an outside perspective relevant to the target audience, we’re here for you. Faxedose Gönrgy flows through our veins, and even the agency Sonos now knows that Zahide and Benno are more popular than the latest Bruce Springsteen hit.

PRETTY NASTY is your gateway to Gen Z and Alpha. Because this doesn’t just happen overnight, and certainly not by itself. As your marketing agency, we need absolute commitment to tackle things head-on, be open to profound change, and have the courage to let ideas stand, even if they’re anything but polished bullshit.

I’m up for it
Little Lunch Logo 1
Universitaet Bremen Logo
Ubisoft Logo
Cupper Logo
Shure Logo
Nehlsen Logo 1
Ruegenwalder Muehle Logo 2
Notebooksbilliger Logo
Mifcom Logo
Toni M Logo 1
Knut Hansen Logo
KFC Logo
Carhartt Logo
Jobcenter Bremen Logo
Lidl Logo 1
Jaegermeister Logo
Juicify Logo
Holzkern Logo 1
DIAKO Bremen Logo 1
Billy Boy Logo
Displate Logo
Epic Games Logo
EMP Logo
Gillette Logo
Emova Logo 1
Azul Logo
Ewe Go Logo
Fishing King Logo

Tools to go
viral

  • Brand &
    Strategy

    Identity, Concept, Visuals

    If you want your customers to fall in love with you, you need to be aware of your own brand identity, have an authentic brand strategy, and understand each target group. And yes, even in business, an attractive appearance – keyword: corporate design – can’t hurt. As much as some marketing agencies may deny it, reaching for something on a supermarket shelf works much like swiping on a dating app.

  • Websites & Apps

    Best User Experiences ever

    Fortunately, there are other pastimes and sources of happiness besides dating apps. This is about a smooth, user-friendly experience – accessibility, UI, fast loading times (Core Web Vitals and so on) etc. are the main characters in WordPress. Other factors include the consideration of meta data and the integration of tools for data processing, chatbots, or other AI. And since we mentioned shelves earlier: these are also available digitally in apps and shops.

  • Talent Manage­ment

    Influencer, Creator, Brand Faces

    And what we love even more than logos are, of course, real people. What used to be Rudi Carrell, Steffi Graf, and Madonna are now Twitch streamers, YouTube bloggers, and TikTok creators. Influencers with a strong, parasocial relationship with their (huge) following! A strong network and exclusively managed talent are therefore just as much a part of our All in One package as Stefan Raab is to TV Total.

  • Online Marketing

    Organic & Paid

    As the final piece of the puzzle in the perfect digital love story, we will wave the fence post so close to everyone’s face that every lead will slide into the DMs faster than soccer pros do with AI models. Whether through media planning with creative, entertaining, and brand-building social media content, maximum-converting Google Ads or social campaigns in performance marketing, or SEO optimizations to skyrocket your website’s presence and conversions.

Our
Creatorz

To reach target groups where they already feel most comfortable, we have another absolute ace up our sleeve for your brand with our exclusive talents.

Our main focus is clearly on gaming, but we also cover a wide range of topics and reach audiences of all sizes—from micro-influencers to big players. If you still can’t find what you’re looking for, as one of Germany’s oldest influencer agencies, we can offer you expert advice and use our extensive network to connect you with the people your brand needs. So you definitely won’t be left out in the cold here.

FAQs

A group of people with very different characteristics and expertise. Some are more extroverted and loud, others are quiet and thoughtful. Some are creative and have a special sense of aesthetics, others are straightforward and performance-driven. Some are deeply rooted in sports, others are knee-deep in the world of gaming and have a direct line to the country’s biggest influencers – some of whom are part of our own exclusive creator management team. But despite all our individual differences, we are united by one thing: a passion for creating truly tangible and memorable marketing for brands that deserve to be loved!

Do you have a little time to spare? Great. So: We’re kind of like a well-groomed, slightly over-tattooed jack-of-all-trades. Why? Because as a customer, nothing should annoy you more than having 100 meetings with your four agencies, where all you talk about is when the next meeting will be, and everyone charges you by the hour for this crap. Instead, we bring a complete motorcade of marketing to the streets: brand management, strategy and campaigns, brand design, websites, shops and apps, SEO/SEA, social media, influencers/creators, content creation in images and moving images, and much more.

And in doing all this, we break free from norms and generic expectations without drifting aimlessly. We combine data and emotion, analysis and creation, carefreeness and experience. We are not afraid to break conventions, but always with the necessary focus on the goal. And most importantly: we do all this with a strong background and feel for all kinds of cultural spaces – especially for young target groups.

In addition to the fact that we are more keen on exciting and innovative ideas and think more creatively than the average marketing agency, we combine two key elements: 1. All the services you need from a marketing agency, from a single source. One contact person, clean processes without 17 handovers that would simply cost you money. In addition, we guarantee independent recommendations because we are not dependent on selling a specific service at all costs, but can always pick the right one for you from our large pool of services. 2. Exclusive access to creators and thus entry into the most accessible form of the digital world – that’s really special.

First of all, anyone who knows even a little bit about contemporary marketing knows that attention is worth its weight in gold. Secondly, we love the tension between pure aesthetics and bold, slightly rebellious provocation. Thirdly, the double meaning of “pretty” in this context is simply strong. And last but not least, the name suits us brutally well because it embodies exactly the vibe we bring to the floor every day.

spray f

Do you need
more?

If you’re still feeling a little queasy, take a look at successful projects from the past.

Give me references
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You get it,
right?

Awesome! Now that you’re really hooked, we shouldn’t waste any time and use that drive for your next big thing.

I want to be nasty!